Tokyo at dusk, with Tokyo Tower against a pink sky

E-commerce for Japan

Your brand,
on Japan time.

We help international brands launch, localize and grow their e-commerce business in Japan.

Tell us about your Japan plans

What we do

More than a storefront.

JETLAG is a digital agency working to help foreign brands open Shopify stores that actually work in Japan.

Based in Tokyo, we know what the Japanese market expects and the hurdles foreign brands face.

If you’re thinking about a Japan launch, get in touch. We’d love to hear about your plans.

  • Shopify & Headless Development
  • Localization & Content
  • Payments, Shipping & Integrations
  • CRO & Growth
  • Ongoing Support

A global mindset

International brand focused

A local perspective

Based in Tokyo

Real results

From launch to growth

A traditional Japanese shopfront with noren curtains and bicycles

Why Japan

Same brand.
A new audience.

Japan offers huge opportunities for international brands, but success requires more than just translation. From consumer behaviour to payment methods, logistics to localization, the details matter.

We help you navigate the complexity and build an e-commerce presence that feels at home in Japan, while staying true to your brand.

Get in touch

Planning a Japan launch?

We’d love to hear about your plans, answer your questions, or just have a chat about the opportunities in Japan.

JETLAGTokyo · Shopify for Japan© 2026